marketing plan is how to prepare a systematic analysis of the market, the company’s position in the market, program and marketing activities to be conducted later.
Parts of the marketing plan is related to each other between one another, then develop the marketing plan we need to turn or flip-match between the one with the other to obtain satisfactory results.
Managers often do not give enough attention in developing a marketing plan because they are busy handling a job or situation that occurred at that time. This is sure to result in severe long-term, particularly in utilizing the new opportunities that benefit.
Many managers assume that the marketing program that is designed well, performed well, with both the biayai akan successful, but essentially not the case.
The success of marketing is dependent on all parts of the marketing plan that works together to achieve company goals.

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